Fohr Card ranks The Daily Shoe #201 globally

The Daily Shoe is a South African Fashion blog, founded by local stylist and Personal Shopper Karen Loxton-Cairns, which provides an instant mood-lift for shoe lovers by featuring a beautiful shoe online every morning.

Recently, Fohr Card announced it’s top 1,153 fashion blogs out of 3,619 total blogs on Fohr Card, placing The Daily Shoe in 201st position internationally. The statistics were collected by examining day-by-day coverage of blog posts & impressions for Fashion Week S/S 2014 over 30 days.

PARAMETERS

Fashion weeks tracked: New York, London, Milan & Paris

Dates tracked: 9/3/2013 – 10/3/2013

Platform data sources:Twitter, Tumblr, Instagram, Facebook, YouTube & Google Analytics

Data verification methods: OAuthBlogs, Must have joined Fohr Card prior to 9/13

Brands & designers:Must have had at least one Fohr Card blog post about their shows or presentations

Unit of measure: Impressions

Source: http://www.fohrcard.com/reports/fwss2014/

Fohr Card is an exclusive, by-invitation directory of bloggers which provides them with a platform on which to present all of their follower counts across various social media platforms (Twitter, Tumblr, etc.) and traffic stats in real time, as well as any other relevant information about their work. But not just anyone gets approved.

“Each blogger’s Fohr Card is reviewed by our team to ensure quality, original content, prior to being approved and ranked within our directory of creative blogs,” Fohr Card co-founder Holly Stair explained.

“When I started The Daily Shoe in 2011, I had no idea how popular it would become,” says Loxton-Cairns, “To be recognized by Fohr Card as one of the world’s most influential fashion bloggers is a dream come true.”

About The Daily Shoe

The Daily Shoe features shoes from some of the biggest designer names in the world as well as local brands. Says Cairns, “All the shoes featured on our site are available locally, either in-store or by shopping online.”

After steady international growth, The Daily Shoe expanded into sites and newsletters based in New York, London and Paris, while maintaining the bulk of its subscriber base in South Africa.

Author: PR Officer

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